Initial Challenges:

This was a complete re-development of a Web site using strategies specifically targeted for the spa industry.

The owner of Spa Scotta wanted a fully functional e-commerce Web site that fit the spa brand. While she had a clear vision of how she wanted it to look, she was unfamiliar with the programming and options for running the site. It was important to clearly explain the technical information in a non-technical manner to enable her to make choices.

Design Solutions:

Web site meets site owners desire for clean, sophisticated site that supports the company brand.

Sales & Marketing Solutions:

Allows Spa Scotta to offer products online, increasing sales to both the local market and customers outside the local area.
Tracks inventory of cosmetics, skin care, and spa products including tracking results for multiple colors and SKUs.
Tracks package shipments and who ships the order.

Technical Solutions:

Site owner has the ability to automatically place items on or off sale, modify product categories and subcategories at multiple levels, and change inventory items in real time.
WISIWYG editor puts site owner in control of all content.
Full, custom-designed, interactive e-commerce Web site.

User Solutions:

Spa Scotta clients can easily order merchandise and have it shipped to them. Images of each product are clearly displayed. The Web site is clean and simple to use.

Spa Scotta

Site Achievements:

After Blue Sky Projects built this new site,
Spa Scotta had the following
successes:

Spa Scotta immediately
became more visible with a
strong Web presence.
Inquiries began coming in
about potential partnerships.
In less than two weeks, Spa
Scotta saw growth in online
traffic and a significant increase
in e-newsletter subscriptions.

-- Jessica Campbell
Owner and Esthetician,
Spa Scotta

“Blue Sky Projects was very good at presenting me options so that I could consider what would work for me. I felt that they gave me the ability to make an informed choice on what to include. They were extremely responsive for any of my questions and concerns.”